United Way of Bruce Grey Launches Homelessness Media Kit

United Way of Bruce Grey Launches Homelessness Media Kit to Raise Awareness about Stigma, Mental Health, Empowerment, and Right to Housing


Owen Sound: – February 21, 2023 – Today, United Way of Bruce Grey announced the launch of a homelessness media kit to broaden public understanding of the issues surrounding homelessness and to promote the human right to housing.

The media kit is designed to encourage the media to have a greater understanding of the local issues of homelessness. It is aimed at providing those working within the media with the necessary facts, figures and stories to help them better report on the issue.

“The media plays an important role in how we discuss and understand issues related to homelessness,” said Francesca Dobbyn, Executive Director of United Way of Bruce Grey. “Our media kit is designed to equip journalists with the expertise they need to ensure accuracy and fairness in their coverage, while helping to create stories of hope and progress.”

The media kit includes:

• Information about the stigma, homelessness and mental health
• Tools for empowerment
• Resources for understanding the causes of homelessness

“Reporting on people and communities struggling to lift themselves out of poverty requires careful and sensitive journalism, but sometimes those that struggle the most may find themselves targeted by unintended bias in the media.” Jill Umbach Bruce Grey Poverty Task Force

United Way of Bruce Grey promotes social justice and works to eliminate homelessness through direct action, advocacy, and community building.

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